Our digital solutions
At Iridium, we specialize in helping businesses establish a strong online presence and achieve their digital marketing goals. Our team was excited to work with Ceylon Insider Travels, a travel company based in Sri Lanka, to help them overcome the challenges they faced with establishing a unique brand identity and improving their search engine ranking for travel-related keywords.
Here’s a closer look at how we helped Ceylon Insider Travels succeed:
Customized Branding and Logo Design
Our graphic design team took a deep dive into Ceylon Insider Travels’ brand values and vision, resulting in the creation of a custom logo that accurately represents their brand. The logo features a stylized representation of Sri Lanka’s iconic Sigiriya rock fortress, symbolizing the company’s connection to the country and its rich cultural heritage.
High-Performance Website Development
Our development team created a high-performance website for Ceylon Insider Travels, with a focus on website speed and user experience. The website’s design was optimized for fast loading times and clear, concise content, with visually appealing graphics to support the brand’s image. Additionally, we optimized the website for search engines to improve its ranking for relevant keywords. This was achieved through the use of fast hosting services and search engine optimization (SEO) techniques such as keyword research, content optimization, and meta tag optimization.
Improved Search Engine Ranking
We conducted thorough keyword research, identifying the most relevant keywords for Ceylon Insider Travels’ target audience. We then optimized the website’s content and meta tags, ensuring the target keywords were included. We also executed on-page and off-page SEO strategies to improve the website’s ranking on Google and other search engines.
Over 13k Monthly Impressions on Google Search Results
The results of our efforts were impressive. Ceylon Insider Travels’ website started ranking higher on Google for travel-related keywords in Sri Lanka, resulting in over 13k monthly impressions on Google search results. This increased visibility led to a significant increase in website traffic, bookings, and sales.
Social Media Management and Ads for Increased Online Exposure
We offered social media management and advertising services to further boost Ceylon Insider Travels’ online exposure. We created and managed social media accounts, regularly posting updates and engaging with followers. We also managed targeted advertising campaigns on social media platforms, which helped increase the company’s online visibility and drive more sales.
Iridium is proud to have helped Ceylon Insider Travels establish a unique brand identity, develop a high-performance website, and improve their search engine ranking and online exposure. With over 13k monthly impressions on Google search results and increased online visibility through social media management and advertising, Ceylon Insider Travels has seen significant growth in website traffic and sales. If you’re looking to achieve similar success with your online presence, contact us today to see how we can help.
Our clients and their success stories
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Whether you’re in need of a new website, a digital marketing strategy, or help with branding, we are here to support you every step of the way. From website designing and development to SEO and beyond, we’ll help your business reach new heights.